About this Business, Management and Accounting article
Users of the world, unite! The challenges and opportunities of Social Media by Andreas M. Kaplan; Michael Haenlein is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Andreas M. Kaplan; Michael Haenlein
- Publisher
- Elsevier Science; Elsevier ; Elsevier BV (ISSN 0007-6813)
- Published
- 2010
- Language
- EN
- Field
- Business, Management and Accounting (Social Sciences)